Creating a wow-worthy window display is one of the greatest joys and challenges of being a visual merchandiser and one effective way that I’ve seen this achieved is by putting together a floral display. Flowers are pretty and sweet, but depending on the way you style them and your colour selection, they can also be… [Read More]
Window Merchandising
The March wrap-up: Egg-cellent Easter
Easter is always such a playful time of the year for retailers and it’s a great season to get creative with visual merchandising. After all, what’s cuter than fluffy bunnies and patterned easter eggs? This year, our approach was flirty and fun, pretty and pastel. At Broadway Shopping Centre, we used these beautiful moss vines… [Read More]
Happy Mardi Gras
This year we took a pretty pastel approach with Mardi Gras. Whilst still wanting to capture the loud and proud message of this event, we used a ton of ribbon + love hearts to draw attention to our showcase displays… Happy Mardi Gras all!
HELLO 2016!
A very warm welcome to the New Year from AUSVM Design! Since we last made contact, we have been up to all sorts of interesting and creative things. Most recently, we have undergone our very own makeover, our new look website is up and running, and we are thrilled to share the end result with… [Read More]
The 2015 Christmas Wrap
Till next time… Christmas. It can be a difficult and demanding time of year, but once it’s all over, we visual merchandisers do secretly miss it! It is at Christmas time we find we have the bigger VM budgets to work with, the bigger, better props to play with, and the overall buzz in the… [Read More]
A Beginners Guide to Merchandising with Props
Props are a really fabulous way to bring your merchandise to life and enable you to take your product story to the next level. They also assist customers in knowing how your products for sale should be used. For example, let’s say you sell a range of beautiful jewellery boxes. A few necklaces and bracelets… [Read More]
