The year is flying by and the Spring Summer 20/21 season is almost upon us! It is time to leave the Winter blues behind and dive head first into the new season and what it may bring. The Team are looking forward to fresh seasonal trends with new Spring Summer fashion, accessories, colours and textures… [Read More]
Spring Visual Merchandising
Shop The Front Line: Penrith Spring Summer 2016 Launch
Spring Summer 2016 has arrived at Westfield Penrith! Get ready to ‘Shop The Front Line’! The highly anticipated launch of Spring Summer 2016 has finally arrived at Westfield Penrith with the installation of an innovative chandelier that was developed from concept through to creation by the AUSVM Design team. Fashion was selected from a variety… [Read More]
How to use fabulous flowers in a display
Creating a wow-worthy window display is one of the greatest joys and challenges of being a visual merchandiser and one effective way that I’ve seen this achieved is by putting together a floral display. Flowers are pretty and sweet, but depending on the way you style them and your colour selection, they can also be… [Read More]
