First published on Inside Retail – 9th June 2021 “But I’m just a humble shopkeeper!” Well, ignorance might be bliss but you can’t put it in the bank. Where once upon a time it was enough to simply open the doors and stand behind the counter, times have certainly changed. A customer now wants to be entertained,… [Read More]
I'm Feeling Lucky
Not just a pretty space… the power of Experiential Retail
First published on Shopping Centre News Australia – 6th May 2021 Shopping centres have become the coalface in the clash between bricks-and-mortar stores and the internet buying juggernaut. With the lure of online convenience at an all-time high post-COVID, what will it take to entice shoppers off their cosy couch and back into our retail… [Read More]
There’s power in the experience: The impact of experiential retail
First published on Inside Retail – 9th March 2021 Retailers of bricks and mortar stores are under more pressure than ever to break through the noise and ensure their Visual Merchandising (VM) is focused on the interactions and relationship between a brand and their customers. They are tasked with “putting on a show” to provide a… [Read More]
Chinese New Year 2018: Love & New Beginnings!
Chinese New Year is always a wonderful time of year – a tradition of celebrating love and new beginnings. The AUSVM Design Team have been working on a variety of projects installing everything from Selfie Booths, mannequin & showcase displays to custom prop installations! Check out the installations below to get you inspired! … [Read More]
Father’s Day: Wrap Up Blog!
Did you celebrate with the best dad in the world this weekend? Father’s Day has come and gone again so quickly! We hope all the Dads and father figures had a great day celebrating and relaxing with loved ones. The AUSVM Design Team have been working closely with our Centres and retailers to display a… [Read More]
Share My Shoes Campaign
Recycle to break the cycle! The team at AUSVM Design were briefed with implementing two giant shoe sculptures at Rhodes Waterside Shopping Centre to draw attention to the worthy community initiative, Share My Shoes. The Mirvac campaign aims to raise much needed funds for Australia’s largest children’s education charity, The Smith Family. We had a blast installing the… [Read More]